Forever 21 Corporate Office

Forever 21 Corporate Office Address

Forever 21, Inc.
2001 S Alameda St
Los Angeles, CA 90058

Contact Forever 21

Phone Number: (213) 741-5100
Fax Number: (213) 741-5161
Email: Email Forever 21


CEO: Do Won (Don) Chang
CFO: Lawrence Meyer
COO: Chris Lee

Forever 21 History

Forever 21 was founded in 1984 by current CEO Do Won Chang and his wife Jin Sook Chang.  The store was originally called Fashion 21 and targeted middle aged women.  The first store, located in Los Angeles, is still in operation today.

In 1989, the company opened their 11th store.  It was their first location inside a shopping mall.

In 1995, the first location outside of California was opened in Miami, FL.

By 1997, there were 40 stores.

In 2010, the company opened their flagship two-story, 85,000 square foot store at the Los Cerritos Center.  The company also expanded to the UK.

Forever 21 currently operates over 500 stores in the United States, Puerto Rico, Canada, Asia, Europe and Latin America.

{ 71 comments… read them below or add one }

Alejandra April 13, 2014 at 3:20 pm

My name is Alex I am one of the new manager that joined Forever 21 in San Diego. I’ve been with this company for about 3 weeks, and I’ve never worked for such unorganized and discriminating company. One of the other assistant manages has done nothing but try to make me look bad in many different occasions and when I bring up my concerns to the store manager she tells me he’s a senior assistant manager and I’m taking things personal. Well yes, I am when I’m about to lose my job thanks to him harassing me all the time. I cant bring this up to her anymore and when I tried to speak to the DM Denise Sanchez she turned around and put it back on the store manager. Really?? And I already know where it goes from here, something else bad happens and I’m fired or the upper management finds out of this post and I’m fired. There should be laws that protect employees from people like him who are completely unprofessional and can’t have a healthy work environment. Oh his name is Vincent Sales Store 0740


D. Pettigrew April 7, 2014 at 9:29 pm

I heard a lot of negative comments on this board but I find it hard to believe that Mr. Chang could be the monster that everyone portrays him to be. Must be envy for business practices inline with most corporate leaders. I would be honored to work for someone from a country with a history as brilliant as China. I’m a manager that has taken a break from work and would be lucky to work for him. I see references such as gook, sleaze-ball gook and chong ping ching. Name calling never earned anything. The honored background of his grandfather was working for the Empress Dowager. If you want a good experienced manager, write me.


Curious April 3, 2014 at 8:25 pm

Someone in your store told Managers and Assistant managers that this was the policy in your handbook; your prohibited from socializing with coworkers outside of work.
This directive could likely be an unfair labor practice under the National Labor Relations Act, as well as a violation of common law privacy laws.
Is this policy in place in all your stores or is this simply a bullying practice done by your employees who call themselves managers?


Carlos Costa March 27, 2014 at 3:31 pm

Dear Mr Chang:

I am the manager for new business o Target Trading and I want to offer our company´s services in importing for you here in Brazil. I am sending this hopefully to be able to send to you or to the people that is taking care of this venture here a file with a folder explaining the infrastructure and services of Target Trading Company. Therefore, please if possible send me an e-mail and/or the name and the email of the person who will be or are in charge of Forever 21 here in Brazil. Thank you very much and I am looking forward to hearing from you. Regards, Carlos Costa


Lizbeth Ramired March 26, 2014 at 4:59 pm

Dear Cooperate,

There are multiple employees who have yet to receive their w-2 tax forms, myself being one of them. This is corresponding to your Sherman Oaks, CA location. I have left a voice message regarding this issue and would highly appreciate a response at your earliest convenience. April.15 is approaching at a rapid rate and would like to have my taxes filed before the due date. Thank you very much for your esteemed time and understanding of this urgent matter.

Best Regards,

Lizbeth Ramirez
North Hollywood, CA 91605


Stacey March 25, 2014 at 12:52 pm

How do we request to have a store opened in our city? We desperately need one in Simi Valley Town Center! There was one opened here years ago but got closed and relocated to our neighboring city in Thousand Oaks; however, as a Simi resident, I’d rather spend money in my own city to generate income. Please bring the store back again! I believe the management for the town center has been changed to better! Thanks!


Daren Kee March 23, 2014 at 4:31 pm

I bought $100 on your online e-gift certificate for my gf. My gf took it in store to purchase some items and was denied. We soon found out this can oy be used online. This was not a discount card or anything, just a simple gift card. I called and asked of they could transfer the money to an in store card to be used in store (where women actually try clothes on) and the girl said she couldn’t do anything. I told her this will be my last time purchasing any gift cards OR ANYTHING from forever21. I usually buy my gf $200-$300 in cards every year, this will be my last time purchasing with you! Inflexible businesses like this will always lose money for stupid policies like that! ITS YOUR MONEY TRANSFER IT TO A FREAKN IN STORE CARD!!


Susan March 22, 2014 at 9:44 pm

I’m writing regarding Forever 21′s return policy. I recently bought a pair of high waisted stretch pants for my 15 year old daughter. She wore them once and the seam frayed open. I tried calling the store and because I don’t have the tags nothing can be done. $25 wasted! Sometimes fabrics can be defective and this should be taken into account. When clothing fits good most people throw away the tags, never realizing that you might need to take them back. This policy I understand is there for a purpose but exceptions like this should be made. I have been a loyal customer of Forever 21 for a long time, as well as family and friends. I will however NEVER again shop there and will definitely pass the word along to friends and family about this problem so that people won’t get duped of their hard earned money. All I wanted was an exchange at the very least! Seriously, what happened to serving the customer?


Sherell April 3, 2014 at 3:40 pm

This is the same problem I’m having. My daughter purchased an anorak jacket for $45.00 on line early March, and them right side of the jacket split from under the arm to the pocket. I called and asked could we exchange it. They unjustly reply was no, it’s been more than 30 days and a 10% discount off of another $50. That makes no sense. I don’t see how they have so much business with their cheap items. Yes, what happened to serving the customer?


Michael WONG March 21, 2014 at 4:42 am

To: Whom-it-may concern,
I would like to bring to your attention on delaying in salary payment to part-time staff in your Singapore, West Gate Mall, Colette outlet.
I do not know how your organization is run but to promise a 17 year old student her salary every two weeks and delay her salary when she turn up to collect is a big disappointment.
You may not understand the needs of the salary but she need to be paid.
No names mentioned here but she was told that the accountant has prepared the money and was asked to collect it during the week.
The store manager somehow coincide the work schedule for her to work while “tricked” her that salary is ready. When she reports to work the next morning, she was told…oh account manager is not here so there is no salary for you today, you carry-on working today and I will check your salary. This happened in February and March 21, today and twice she was “play out”.
Is this the way your organisation work? I doubt.
Appreciate if you could get to the bottom of this matter and find out where went wrong. Although it is not a lot of money but this girl deserved the fruit of her labour,
I am Michael WONG and my daughter Nikole works part-time for the Colette outlet in West Gate Mall in SINGAPORE.

Michael WONG
+65 9489 XXXX


Michael WONG March 21, 2014 at 5:35 am

Nikole has approached the HR Manager that employs her and she was paid today.The company that employs her is an agency that represents Forever 21, Colette in Singapore. It is Colette and not Forever 21 that holds her salary.
My apology in writing to your organisation.


Cavelle Ingraham March 19, 2014 at 2:02 pm

I am emailing you from Dartmouth Nova Scotia, I was in you store recently and really liked the music, My friend would like to play some of the songs at a reception. We were in the store week of March 10 to March 15/ 2014. The cashier explained about the play list that is computerized from head office. Would you be able to send me the names of the bands for the music that was playing that week.
Thank you so much


Cristina Pauli March 17, 2014 at 4:01 pm

How about being called a B**** S*** by one of the people who work at the store in Sawgrass mall in FT Lauderdale….Nice eh


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